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20
Nov/09
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Putting SEO under the microscope

There is no day that passes, we recommend optimizing search engines (SEO) does not come with another interesting idea or opinion on a topic in their field. They are all so focused on the structures and procedures that they often forget that not everyone agrees with their views and practices - which for May Mumbo Jumbo Technical understood.

The 5 SEO frequently discussed and opposed:

1 - The importance of the structure and content keywords

While keywords can add great value from a technical standpoint classification algorithms used, their presence may not always seek the public to explore the site they visit. The content may sound boring and unattractive, then seize and fascinating. In this case, the psychological triggers that tell the reader that without additional navigation, as well as the desire for information with their friends and family.

SEO Experts will never be anything more important when it comes to keywords and compelling content. Subsequently the website owner or manager to decide what is important to him: Search engine and sales.

2 - Pro or con link exchange reciprocal

A "reciprocal link exchange is an effective and efficient way to get traffic to a website and improve placement search engine of participating sites. At least that's what some experts say, while others are frightened and reject any connection which may, through exchanging their business.

Artificially manipulate the links may not be the best idea in the SEO market, but there is certainly nothing wrong with programs that commercial link exchange link suitable for a relationship or business-related directories .

If you decide to participate in a link exchange, checking tires regularly and report to the webmaster of the deceased so they can be fixed or removed.

3 - Must and H1 header with title game - or not?

Many SEO consultants are skeptical when they find sites that header H1 is different from the title tag. One wonders what the reasoning may be, because this action can disrupt and disturb the audience. Users click on a title because they are interested in the content, but if the result of the research is completed, and the header and the title tag does not match, they face a very different message, which may be something they are not interested This is very disappointing for the user, even if she could give rise to achieve a higher ranking.

4 - The relevance of age of a website

Although many web designers believe that the age and history of a site is relevant, it is not clear whether search engines actually an "old" or "the age of links" metric used to inflate rankings. Search engines Check keywords, pay-per-click, building links and other SEO features and not necessarily to check if a site has been constructed. All they care about SEO and how to use the site is strong, which means that younger, highly effective website should absolutely be able to compete with more mature competitors.

5 - Reporting activities competitor spam

Spam is a reality and spammers should be reported. At least that's what a number of SEO experts say. Others might disagree and suggest that those most vocal about the manipulative tactics of competitors to improve the ranking of search engines are generally those who abuse the most. All they do is try to divert attention from them.

Spam reporting Anyone should not publicize their actions, because even if spammers breaking the law, the SEO community is about social violence in custody who have violated the "code of silence". As unethical as this may sound blackmail, you should not stop the warning search engines on illegal activities and, simultaneously, the gathering of some of the benefits of this. Finally, you'll be on the market and protect your website and business.

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